Privacy Policy

Last Updated: May 15, 2024

This Privacy Policy describes how Dubai Adventures ("we", "our", or "us") collects, uses, and shares your personal information when you visit our website at https://dubai-adventures.com (the "Website"), use our services, or otherwise interact with us. We respect your privacy and are committed to protecting your personal information.

By using our Website and services, you agree to the collection and use of information in accordance with this policy. If you do not agree with any part of this policy, please do not use our Website or services.

1. Information We Collect

1.1 Personal Information

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, mailing address, and other contact details you provide when booking tours, creating an account, or contacting us.
• Payment Information: Credit card details, billing address, and other financial information necessary to process your bookings. Note that full payment details are processed through secure third-party payment processors.
• Identity Information: Passport details, date of birth, nationality, and other identification information that may be required for booking certain tours or experiences.
• Account Information: Login credentials, account preferences, purchase history, and other information related to your account with us.
• Communication Data: Information you provide when you communicate with us via email, phone, social media, or our website's contact forms.

1.2 Automatically Collected Information

When you visit our Website, we may automatically collect certain information, including:

• Usage Data: Information about how you interact with our Website, including the pages you visit, the time and duration of your visit, and your browsing patterns.
• Device Information: Information about the device you use to access our Website, including device type, operating system, browser type, IP address, and mobile device identifiers.
• Location Data: General location information derived from your IP address or more precise location data if you enable location services on your device.
• Cookies and Similar Technologies: Information collected through cookies, web beacons, and similar technologies. See our Cookie Policy section below for more information.

2. How We Use Your Information

We use the information we collect for various purposes, including:

• Processing and confirming your tour bookings and transactions
• Providing customer support and responding to your inquiries
• Sending booking confirmations, updates, and important information related to your purchases
• Improving and personalizing your experience on our Website
• Developing new products, services, and features
• Sending marketing communications, if you have opted in to receive them
• Conducting data analysis and research to improve our services
• Preventing fraud, unauthorized access, and other illegal activities
• Complying with legal obligations and enforcing our terms and policies
• For any other purpose disclosed to you at the time we collect your information

3. How We Share Your Information

We may share your personal information with the following categories of recipients:

• Service Providers: Third-party companies that help us provide our services, such as payment processors, email service providers, cloud storage providers, customer support services, and marketing partners.
• Tour Partners and Suppliers: Hotels, tour operators, activity providers, and other partners that deliver the experiences and services you book through our platform.
• Affiliates: Companies that are under common ownership or control with Dubai Adventures.
• Legal Authorities: Law enforcement agencies, courts, regulators, government authorities, or other third parties where we believe it is necessary to comply with legal obligations or to protect our rights or the rights of third parties.
• Business Transfers: In the event of a merger, acquisition, bankruptcy, or other sale of all or a portion of our assets, personal information may be transferred as part of the transaction.

We do not sell your personal information to third parties for their own marketing purposes.

4. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• The right to access and receive a copy of your personal information
• The right to correct inaccurate or incomplete personal information
• The right to request deletion of your personal information
• The right to object to or restrict certain processing of your personal information
• The right to data portability (receiving your data in a structured, commonly used format)
• The right to withdraw consent at any time (where processing is based on consent)

To exercise these rights, please contact us using the contact information provided at the end of this policy. We will respond to your request within the timeframe required by applicable law.

4.1 Marketing Communications

You can opt out of receiving marketing communications from us by clicking the "unsubscribe" link in any marketing email we send, or by contacting us directly. Please note that even if you opt out of marketing communications, we may still send you service-related communications.

5. Cookie Policy

We use cookies and similar tracking technologies to collect information about your browsing activities on our Website. Cookies are small text files that are stored on your device when you visit a website.

5.1 Types of Cookies We Use

• Essential Cookies: Necessary for the Website to function properly, allowing you to navigate and use key features.
• Performance/Analytics Cookies: Help us understand how visitors interact with our Website by collecting and reporting information anonymously.
• Functionality Cookies: Allow the Website to remember choices you make and provide enhanced, personalized features.
• Targeting/Advertising Cookies: Used to deliver relevant advertisements to you and measure the effectiveness of advertising campaigns.

5.2 Managing Cookies

Most web browsers allow you to control cookies through their settings preferences. You can typically delete existing cookies, block certain types of cookies, or set your browser to notify you when cookies are being placed on your device. Please note that if you choose to disable cookies, some features of our Website may not function properly.

We also use other technologies such as web beacons (small graphic files placed on web pages that monitor behavior) and local storage to collect and store information.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, accidental loss, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

If you have reason to believe that your interaction with us is no longer secure, please contact us immediately using the contact information provided below.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining how long to retain information, we consider the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process the information, whether we can achieve those purposes through other means, and applicable legal requirements.

8. International Data Transfers

Dubai Adventures is based in the United Kingdom and operates in the United Arab Emirates. Your information may be transferred to, stored, and processed in countries other than the country in which you are resident. These countries may have data protection laws that are different from those of your country.

When we transfer your information to other countries, we will protect it as described in this Privacy Policy and in accordance with applicable data protection laws. We take steps to ensure that your information receives an adequate level of protection in the jurisdictions in which we process it, including through appropriate contractual safeguards such as the European Commission's Standard Contractual Clauses or equivalent measures.

9. Children's Privacy

Our Website and services are not directed to children under the age of 16, and we do not knowingly collect personal information from children under 16. If you believe we have inadvertently collected personal information from a child under 16, please contact us immediately, and we will take steps to delete such information.

10. Third-Party Links and Services

Our Website may contain links to third-party websites, services, or applications that are not operated by us. When you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the privacy policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other reasons. The updated version will be indicated by an updated "Last Updated" date at the top of this Privacy Policy. Your continued use of our Website or services after any changes to this Privacy Policy constitutes your acceptance of the revised Privacy Policy.

We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your personal information.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Dubai Adventures Ltd
31 Elizabeth Views
North Toby W10 6DY
United Kingdom

Email: privacy@dubai-adventures.com
Phone: +44 8111 226648

13. Data Protection Officer

We have appointed a Data Protection Officer (DPO) who is responsible for overseeing questions in relation to this Privacy Policy. If you have any questions about this Privacy Policy, including any requests to exercise your legal rights, please contact the DPO using the details above.

Last Updated: May 15, 2024